Community/Marketing

    Not every no is the same in lead generation

    Salil Attri
    Salil Attri14d ago

    Sometimes it happens that when you generate leads you approach the user at the wrong time, or the one you are talking to is not your ideal customer, and there can be more reasons. 
    To avoid such things you need to spot the pattern to improve the targeting. Find the reason behind “no,” because budget is always not the single factor for saying no, in reality, our targeting or messaging can be wrong. 

    What do you check when a lead is lost?

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    Comments (2)

    Sergey KargopolovSergey Kargopolov13d ago

    Makes sense. My usual first reaction is almost always - my offer is to pricy 😐

    Salil AttriSalil Attri7d ago

    hmm, I see. When the high pricing objection happens which is usually the case, it can be measured with the value that customer is getting in return so it is seen as an investment

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